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MALM\u00d6, Sverige<\/strong> \u2014 AXS, en global ledare inom biljetteknik och biljettj\u00e4nster, och Malm\u00f6 Arena meddelar idag att parterna ing\u00e5r ett nytt partnerskap som inneb\u00e4r att AXS blir Malm\u00f6 Arenas officiella biljettpartner fr\u00e5n och med den 1 januari 2027.<\/p>\n Partnerskapet inneb\u00e4r att AXS kompletta utbud av biljetteknik och tj\u00e4nster introduceras p\u00e5 en av Sveriges ledande arenor f\u00f6r underh\u00e5llning och sport. Samarbetet omfattar samtidigt ett bredare fokus p\u00e5 att f\u00f6rb\u00e4ttra bes\u00f6karupplevelsen, utveckla premium- och hospitalityerbjudande, skapa nya int\u00e4ktsm\u00f6jligheter samt attrahera nya evenemang och m\u00e5lgrupper till Malm\u00f6 Arena.<\/p>\n Malm\u00f6 Arena ligger i Sveriges tredje st\u00f6rsta stad, med n\u00e4rhet till K\u00f6penhamns flygplats och Danmark, och \u00e4r en av regionens fr\u00e4msta destinationer f\u00f6r liveunderh\u00e5llning och sport. Arenan v\u00e4lkomnar cirka 400 000 bes\u00f6kare till fler \u00e4n 110 evenemang \u00e5rligen och har en kapacitet p\u00e5 upp till 15 500 g\u00e4ster vid konserter och 12 600 vid sportevenemang.<\/p>\n “Vi ser AXS som den perfekta partnern f\u00f6r n\u00e4sta kapitel i Malm\u00f6 Arenas utveckling”, s\u00e4ger Sasa Vejzovic, VD f\u00f6r Malm\u00f6 Arena. “Det h\u00e4r handlar om mycket mer \u00e4n att byta biljettsystem. Tillsammans vill vi skapa b\u00e4sta m\u00f6jliga upplevelse f\u00f6r v\u00e5ra g\u00e4ster, bygga nya m\u00f6jligheter f\u00f6r Arenan och v\u00e5ra arrang\u00f6rer samt bidra till att Malm\u00f6s utbud av liveevenemang forts\u00e4tter att v\u00e4xa.”<\/p>\n Genom AXS f\u00e5r bes\u00f6karna en smidig digital upplevelse genom hela evenemangsresan, fr\u00e5n k\u00f6p och hantering av biljetter till uppgraderingar, till\u00e4ggstj\u00e4nster och s\u00e4ker vidaref\u00f6rs\u00e4ljning, allt inom en och samma plattform. Malm\u00f6 Arena och AXS kommer ocks\u00e5 att arbeta n\u00e4ra tillsammans med VIP-, premium- och hospitalityerbjudande f\u00f6r att f\u00f6rb\u00e4ttra g\u00e4stupplevelsen och skapa ytterligare v\u00e4rde f\u00f6r Arenan och dess evenemangspartners.<\/p>\n Bolagen kommer \u00e4ven att samarbeta f\u00f6r att attrahera nya evenemang och m\u00e5lgrupper fr\u00e5n hela Sverige och grannlandet Danmark, vilket ytterligare st\u00e4rker Malm\u00f6 som destination f\u00f6r stora musik-, sport- och konsertupplevelser.<\/p>\n “Partnerskapet med Malm\u00f6 Arena \u00e4r en viktig milstolpe f\u00f6r AXS i Sverige och ett betydande steg i v\u00e5r fortsatta expansion i Norden”, s\u00e4ger Henrik Berndtson, General Manager Nordics, AXS. “Malm\u00f6 Arena \u00e4r en fantastisk arena med en ambiti\u00f6s vision f\u00f6r framtiden. Vi ser fram emot att kombinera v\u00e5r teknik, v\u00e5ra medarbetare och v\u00e5r expertis f\u00f6r att n\u00e5 fler bes\u00f6kare, f\u00f6rb\u00e4ttra upplevelsen och skapa nya m\u00f6jligheter f\u00f6r Arenan och dess partners.”<\/p>\n Malm\u00f6 Arena st\u00e5r v\u00e4rd f\u00f6r stora nationella och internationella evenemang inom underh\u00e5llning och sport. Bland annat har Eurovision Song Contest arrangerats p\u00e5 Arenan tv\u00e5 g\u00e5nger, 2013 och 2024. H\u00e4r har \u00e4ven Disney On Ice, v\u00e4rldsm\u00e4sterskap och europam\u00e4sterskap i handboll och innebandy arrangerats. Artister som Britney Spears, Lady Gaga, Bob Dylan, Rush, Rammstein, Rihanna och Rod Stewart \u00e4r n\u00e5gra av de m\u00e5nga internationella namn som har upptr\u00e4tt p\u00e5 Arenan.<\/p>\n AXS tar \u00f6ver biljettf\u00f6rs\u00e4ljningen f\u00f6r Malm\u00f6 Arena fr\u00e5n och med den 1 januari 2027.<\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" AXS blir officiell biljettpartner till Malm\u00f6 Arena fr\u00e5n och med den 1 januari 2027<\/p>\n","protected":false},"author":4,"featured_media":1102,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[11],"tags":[13,17,16],"class_list":["post-1101","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nyheter","tag-axs","tag-biljettpartnerskap","tag-malmo-arena"],"_links":{"self":[{"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/posts\/1101","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/comments?post=1101"}],"version-history":[{"count":3,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/posts\/1101\/revisions"}],"predecessor-version":[{"id":1106,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/posts\/1101\/revisions\/1106"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/media\/1102"}],"wp:attachment":[{"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/media?parent=1101"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/categories?post=1101"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/solutions.axs.com\/se\/wp-json\/wp\/v2\/tags?post=1101"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}