MANCHESTER, UK — AXS, a global leader in ticketing, is the new ticketing partner for the iconic AO Arena in Manchester. This collaboration sees AXS, already the preferred ticketing platform for a host of major UK venues, join forces with a cornerstone of the legendary Manchester music scene to provide fans attending the AO Arena with enhanced ticket purchasing and resale experiences.
As one of the busiest venues in the world and the largest indoor sporting arena in Europe, the AO Arena, Manchester has welcomed over 30 million guests and thousands of world-renowned artists since opening its doors in 1995. AXS will streamline the ticket-buying process for over one million customers each year, offering a user-friendly platform created to make purchasing tickets easier and smoother than ever. With its innovative technology, AXS is committed to ensuring a safe experience for all attendees, employing advanced ticketing security measures such as AXS Mobile ID and AXS Official Resale to protect the venue and its customers.
Acting General Manager of AO Arena, Gemma Vaughan said: “We’re thrilled to welcome AXS as our new official ticketing partner. Both the AO Arena and AXS have a proven track record of providing guests with the very best live experiences, so this partnership makes perfect sense. By introducing the straightforward and seamless ticket experience that AXS is known for, fans now have access to a platform that is easy to use, highly intuitive and will make buying tickets a breeze. We can’t think of a better way to celebrate this new chapter for our venue and for fans in the North-West and beyond.”
Blaine Legere, President of International, AXS, says “We are proud to partner with the iconic AO Arena which has played a vital role in shaping the UK’s live scene and add another massive venue to our growing portfolio in the UK. AXS has a strong track record of delivering stand out shows across the country, and by welcoming another ASM Global venue to AXS – our seventh this year – it means we can deliver the very best experiences to fans from all UK regions.”
This announcement follows ticket partnerships with a number of other notable UK venues across 2024 – Utilita Arena Newcastle, first direct arena in Leeds, P&J Live Aberdeen, Whitley Bay Playhouse, York Barbican and Connexin Live Hull – and is part of a continued growing partnership between AXS and ASM Global, the world’s largest and most trusted venue management and services company. AXS has also recently partnered with bp pulse LIVE and Utilita Arena Birmingham to further serve fans with the very best ticketing experiences across the UK.