Brighton-based independent concert promoter and event organizer, JOY Entertainment, has announced AXS as the official primary ticketing solution for the company’s portfolio of festivals, venues and concerts.

LOS ANGELES – JOY Entertainment, the Brighton-based independent concert promoter and event organiser, has today announced AXS as the official primary ticketing solution for the company’s portfolio of festivals, venues and concerts.

For the past 15 years, JOY has promoted some of the biggest and most iconic events in the UK, helping transform Brighton into one of the country’s most dynamic live entertainment markets. The company’s footprint includes Brighton Pride, the largest Pride event in the UK, On The Beach Brighton, an annual outdoor series of live shows, Volks nightclub and legendary live music venue and nightclub Concorde 2 which celebrates its 25th anniversary this year.

In addition, JOY promotes 250 events annually working with some of the biggest artists in the world including Twenty One Pilots, Dua Lipa, Ed Sheeran, Father John Misty, Architects, Martha Reeves & The Vandellas, Suede, Brian Wilson, Bastille, Jarvis Cocker, Interpol and many more.

Since February 2024, JOY Entertainment has been 50% owned by ATC Group, the London-based music group that combines talent management, live booking, livestreaming, merchandising and a range of music-related services.
“We are proud to work with the great team at JOY and to bring more live experiences to music fans in Brighton and all parts of the UK,” said Blaine Legere, President of International, AXS. “JOY furthers the momentum AXS has established in the UK over the past year in which we announced ticketing partnerships with ASM, NEC Group and ABBA Voyage.”

“AXS has experience ticketing some of the world’s most diverse, iconic and complex venues and events – making them the right partner for JOY as we continue to grow our footprint in Brighton and beyond,” said James McKeown, Director of JOY Entertainment Group.

AXS continues to reach new audiences and gain momentum in the UK as a preferred ticketing platform, recognized for its unparalleled customer service. AXS is already the proven ticketing partner for a host of major UK event venues and events, such as The O2 Arena, Manchester’s AO Arena, BST Hyde Park, All Points East Festival, LIDO Festival, Dreamland Margate and London’s Dingwalls.