{"id":1570,"date":"2025-02-24T08:45:00","date_gmt":"2025-02-24T16:45:00","guid":{"rendered":"https:\/\/solutions.axs.com\/us\/?p=1570"},"modified":"2025-02-24T08:47:14","modified_gmt":"2025-02-24T16:47:14","slug":"houston-livestock-show-and-rodeo-renews-long-term-partnership-with-axs","status":"publish","type":"post","link":"https:\/\/solutions.axs.com\/us\/2025\/02\/24\/houston-livestock-show-and-rodeo-renews-long-term-partnership-with-axs\/","title":{"rendered":"Houston Livestock Show and Rodeo renews long-term partnership with AXS"},"content":{"rendered":"\n[et_pb_section fb_built=”1″ _builder_version=”4.18.0″ _module_preset=”default” background_enable_color=”off” background_enable_image=”off” background_position=”top_center” width=”100%” custom_padding=”50px||50px||true|false” global_colors_info=”{}” theme_builder_area=”et_body_layout”][et_pb_row custom_padding_last_edited=”on|tablet” admin_label=”Headline Row” _builder_version=”4.19.0″ _module_preset=”default” width=”100%” 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HOUSTON<\/strong> \u2014 Houston Livestock Show and Rodeo\u2122 today announced that it has renewed and expanded its agreement with AXS, a global leader in ticketing.<\/p>\n

The world\u2019s largest livestock exhibition and rodeo and multi-week event combining western heritage, education, agriculture and entertainment, Houston Livestock Show and Rodeo\u2122 draws millions of attendees and generates a total economic impact of $330 million annually. The scale and complexity of Houston Livestock Show and Rodeo\u2122 underscores the need for AXS\u2019 robust and advanced ticketing system that can scale across multiple days, events, performances and offers a seamless digital ticketing experience for fans.<\/p>\n

Under the new agreement, the Chairman’s Club Party Deck has been reimagined with its new Title Sponsor, AXS. Located on the seventh level of NRG Stadium, the 2025 Chairman’s Club Party Deck will be a redesigned club space with tickets available for purchase from the public. In an all-new vision, guests will be immersed in a Retro Rodeo space, a design that combines both traditional Western design with a modern twist. Live entertainment, upscale food, photo and interactive opportunities, lounge areas, and signature drinks will also be available.<\/p>\n

In addition to the Chairman\u2019s Club Party Deck, AXS will sponsor the RODEOHOUSTON\u00ae Mobile App, Sounds of the Rodeo stadium event and Scholar Luncheon where it will distribute 4 scholastic sponsorship each year.<\/p>\n

\u201cHouston Livestock Show and Rodeo\u2122 and AXS share closely-aligned values that have allowed us to have a long-term and productive partnership,\u201d said Bryan Perez, CEO of AXS. \u201cWe are proud to continue this successful alliance, contribute to bringing new experiences to its fans and support the Rodeo\u2019s historical commitment to Texas youth and education.\u201d<\/p>\n

\u201cThe Houston Livestock Show and Rodeo is proud to meaningfully grow our lengthy partnership with AXS,\u201d said Chris Boleman, president and CEO of the Houston Livestock Show and Rodeo. \u201cThe Rodeo\u2019s goals are to provide a premier event with a leading-edge experience that aligns perfectly with AXS\u2019 ticketing expertise. With AXS\u2019 sponsorship of the RODEOHOUSTON\u00ae Mobile App, Sounds of the Rodeo stadium event and Scholar Luncheon and Chairman\u2019s Club Party Deck, our Rodeo attendees are assured to have a world-class experience.\u201d<\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]\n","protected":false},"excerpt":{"rendered":"

Houston Livestock Show and Rodeo renews long-term partnership announcing AXS as official ticketing provider, title sponsor of inaugural Chairman’s Club Party Deck, and scholarship luncheon sponsor.<\/p>\n","protected":false},"author":4,"featured_media":1571,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[40,39,13],"tags":[17,14,107,26,105],"class_list":["post-1570","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-announcement","category-news","category-press-release","tag-axs","tag-client","tag-houston","tag-partnership","tag-rodeo"],"_links":{"self":[{"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/posts\/1570","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/comments?post=1570"}],"version-history":[{"count":0,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/posts\/1570\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/media\/1571"}],"wp:attachment":[{"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/media?parent=1570"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/categories?post=1570"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/solutions.axs.com\/us\/wp-json\/wp\/v2\/tags?post=1570"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}